social media marketing

Simplify360 integrates with Salesforce.com for managing Social CRM

CRM integration helps bring sales and marketing teams closer Simplify360, a leading Social Business Intelligence company, announced their integration with Salesforce.com. This integration will allow Simplify360 customers to export social conversations to their Salesforce account as a Lead or Case, thereby closing the loop of Social CRM. As social media is being implemented across the …

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What is the next big thing in digital media space?

Content in the digital media era is enrouting up ways to reach greater heights. Content is now in various formats like articles, white papers, infographics, podcasts, videos, dynamic charts, etc. There are handful of content marketing channels which are not completely utilized by marketers. A whopping 54 percent of marketers are going to increase their …

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