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Social Media Analytics

NYU Stern partners with Simplify360 for Superbowl Advertising Research

News, Social CRM / By

Researchers from New York University’s Stern School of Business  have recently partnered with Simplify360 to conduct joint work about the Superbowl and other major sporting events. Their partnership is focused on bringing cutting-edge scientific research methods to analysing complex patterns of Social Media discussion, and the impact of chatter on advertising performance. Simplify360 Platform will …

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Going Beyond Consumer Sentiments on Social Media

Social CRM / By

Guest Author: Zishan Ansari from the eBook  The Future of Social Media 2013: Predictive Analytics Zishan is a SAS certified predictive modeler with over 4 years’ analytics consulting experience for global players in banking, insurance and retail domain. Zishan is currently part of Target Corporation’s enterprise business intelligence team based in India that provides analytic …

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How to do effective social media listening for your brand?

Social CRM / By

As per the current market scenario, intelligence is in high demand, especially social media intelligence. Brands are considering social media monitoring as an important source of insights for their overall marketing and branding strategy. But there are very few guidelines on how to carry out such operations effectively. Here we will try to give specific …

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Launching the latest Simplify360 Video Promo

Product Updates, Social CRM / By

About Simplify360 Simplify360 enables organizations to effectively implement social media concepts in to core business functions. Powered by Simplify360 AnalyticsTM, we extend a sophisticated and user-friendly environment to realize value via actionable intelligence. (Music Credits: Simple Hello by Wooden Ambulance) Signup for FREE DEMO http://bit.ly/RFAn17 Find more about the product features: https://simplify360.com/en-us/product/overview.php

Simplify360 Showcases Analytics Strength with Analytics Centre of Excellence

Social CRM, Social Media Analytics / By

HOUSTON, TX, October 17, 2012 – Simplify360, the leading Social Media Management application for Social Business Analytics and Multichannel Engagement launches Analytics Centre of Excellence (Analytics C0E). Analytics COE is an effort by the company to educate the ecosystem – customers and partners – about Analytics best practices within Simplify360. Through this, company uncovers its Analytics …

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Simplify360 Brand Audit Report for Enterprise

Social CRM / By

Social Media Brand Audit Report enables enterprises to create strong and long-term social media strategies. At the core of social intelligence lies a solid social media monitoring foundation and analytics capabilities. With its strong capability to track millions of websites for user generated conversations, Simplify360 can overlay social conversations with intelligent analytics like sentiment analysis, …

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