Can you imagine a world where everything is on mute? What would have happened if we had no ears to listen to and sign language was the only medium of communication? What if there was no speaking, or music to…
Social listening and monitoring industry has been growing ever since its inception. Without a doubt, social monitoring tools have reduced the gap between people and a brand name by at least a thousand fold; however there is a lot more…
Unlike the system defined role in the previous versions, now a user will have the option of controlling access to the application by defining roles and permissions associated to a specific role. These Roles and Permissions can be managed by…
Every culture and tradition has myths and social media is no exception. Here are the 5 most common myths about social media ROI that you will come across: 1. You cannot measure ROI for social media Yes, it is…
Social Media has revolutionized the way we do things and the way we communicate. The impact of social media in our lives is endless, we may not be aware but our Facebook profile may be under the scrutiny of defense…
We trust and value the opinion of our peers and others more than brand endorsements, advertisements or PR. And since social media is one of the most commonly used medium of communication, it is obvious that it is the preferred mean of sharing…
Before you start monitoring conversations on social media platform, you need to prepare a list of keywords/key phrases which you would be monitoring. Once you are ready with your priority key phrases, you can start the activity in the following…
Want to send a private message to an important lead on Twitter or Facebook? Select the LOCK option while replying and only that person will be able to view your message. Here is how… LOCKED message will only appear when…
Social Media Monitoring is beneficial in many ways – Here are the 10 main reasons why it is so crucial :- 1. It gives you the ability to reduce customer support costs, 2.It helps you to spot a PR crisis in…
Bangalore 8th August, 2012: Simplify360, the leading Social Media Management application for Social Business Analytics and Multichannel Engagement launches a report on major consumer durables brands – Samsung and Sony. The Consumer Electronics industry is highly dynamic and fast-changing, fuelled…