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Servicing Customers Socially

NYU Stern partners with Simplify360 for Superbowl Advertising Research

Researchers from New York University’s Stern School of Business  have recently partnered with Simplify360 to conduct joint work about the Superbowl and other major sporting events. Their partnership is focused on bringing cutting-edge scientific research methods...

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What does it takes to be in the Top 50 Forbes Social Media Power Influencers!

Forbes recently released their list of top 50 Social Media Power Influencers in April. Interestingly, we came up with some patterns and content strategies adapted by these influencers for building a following of their own. Social Media has helped in democratizing o...

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How can Retail Brands leverage Social Media?

Our recent social media research on Top 5 US Retail Brands have brought many insights on how brands can leverage social media. Why people are talking about retail brands and what they are mostly talking about? We found that people talk about 6 different things abou...

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Social Media & Retail Industry in the US

This presentation shows how big retailers in US are performing in the Social Media space and how they can leverage the power of social media to grow its business. Social Media & Retail Industry in the US View more presentations from Simplify360...

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Participate in Research on Social Media Landscape and get Free Report worth $250

Both client companies and agencies are invited to take part in the research; this will be published after all the analysis. It will contain Social Media Marketing trends and insights. Simplify360 is a social media management infrastructure platform. Simplify360 ena...

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Webinar on How To Conduct A Social Media Audit of Your Brand

A social media brand audit is a comprehensive assessment of a brand, in which it’s strengths and weaknesses are assessed and opportunities are determined. In today’s business climate, you can’t afford not to be using every tool at your disposal to gain a comp...

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In Social Media Business, Some news is better than no news

While working on a Research project with my team at Simplify360, I came across some interesting observations. We have the habit of tracking some of the key players in each industry. Among many of the interesting things that were observed about the buzz generated ar...

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Indian Beer Industry – A Social Media Audit

India has experienced huge growth in the beer industry since liberalization and opening up of the economy in 1991. The intolerance towards alcohol, that existed in the earlier days, has now decreased to a great extent. Thanks to globalization and the cultural influ...

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