social customer service

Top 5 Industries that Doesn’t Understand Customer Experience

With the beginning of digital era, having a consistent brand voice isn’t easy. A few companies understand customer experience as cleaning up the mess efficiently or being responsive when needed. But, a Mckinsey study says,  companies need to move from touch points to journeys, to improve customer experience. Yet, a few industries consider CX as …

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Why do Brands Need Social Listening in 2017?

Social Media Listening in today’s date is barely limited to simply understanding the number of likes and comments you have received on your posts and how your campaign has performed. Innovation among social listening and CRM tools has enabled bigger and smaller brands extract much more from social media. Most brands today have started incorporating …

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Social CRM Benchmarking: Brand Innovations

Every brand is trying to make a mark on social media by innovating endless ways to make their customers happy. This ranges from simply providing faster solutions for customer issues to being creative and coming up with offers or freebies for the customers. The fever of providing great customer service to achieve customer delight is …

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Simplify360 Innovates on Brand Analysis and Email Workflow Management

Too many brand mentions, unorganized brand data and multiple actions on various posts leaving you confused? How about we tell you, we have created a dashboard which lets you visualize all your brand posts and their performance in an organised manner!Simplify360 announces the arrival of it’s all new brand post analysis dashboard which enables you …

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Social CRM: World Statistics and India Statistics

Customer Relationship Management has clearly become the centre of all businesses today and great customer service is slowly becoming the driving force for most successful brands in the market. The statistics of CRM and CRM products usage has changed drastically over the years. The once sceptical brands have now integrated multiple CRM interfaces to deliver …

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SIMPLIFY360 INNOVATES ON GOOGLE PLAY AND WECHAT LISTENING

Ever wondered how simple life would be if you could access all your social profiles from a single window? A lot of Social Listening tools provide the listening capability but not in its entirety. With Google Play and WeChat profile tracking and listening capabilities being introduced, Simplify360 now allows you to manage all your social …

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