Getting customer service right is difficult. Over time, the way that companies handle customer service issues has evolved as new technology is introduced. While social technology has created new opportunities for better customer service, it has also created challenges. Specifically,…
Social media is dramatically altering the customer service landscape. With easy access to real-time information, a new generation of ‘always-on’ consumers has been empowered and are more demanding than ever before. This trend is on the rise as social media proliferates, both online and…
