social customer service

Why Zappos is awesome when it comes to customer service?

Image via Facebook.com/zappos Zappos.com is an online shoe and clothing shop currently based in Las Vegas, Nevada. Zappos is known for its disruptive marketing strategies and is one of the most successful brands on social media platforms. Zappos was founded in 1999 by Nick Swinmurn and since then it has become one of the world’s …

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How to Adopt the Right Strategy for Your Social Customer Service Center – By Amy Clark

Getting customer service right is difficult. Over time, the way that companies handle customer service issues has evolved as new technology is introduced. While social technology has created new opportunities for better customer service, it has also created challenges. Specifically, the use of social media to provide customer service has created unique problems that many …

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Indian Brands on Twitter – How is their Social Customer Service?

Social media is dramatically altering the customer service landscape. With easy access to real-time information, a new generation of ‘always-on’ consumers has been empowered and are more demanding than ever before. This trend is on the rise as social media proliferates, both online and on mobile, across all age groups and demographics. To build trust and brand loyalty in this …

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