Social media is not about just sales, it’s also about awareness. With so many metrics, we often get confused as from where we should start. It has been almost a decade since the inception of Facebook, but still we get social media ROI wrong. Majority of marketers think that ROI is a metric, but actually, …
Every business, every company thinks, Still their social strategy stinks, You have followers, you have likes, But still you can’t see any spikes, All clients want, is to go viral, But things always, go down the spiral, You keep crying ROI… ROI.., Even when the content is almost wry, If content creation seems like a …
Recent Gartner survey showed that the top five reasons to invest in social media came under the needs of marketing. Below are those 5 reasons: 1. Strengthen Relationship with Customer 2. Enhance Brand Awareness or Brand Preference 3. Share Information and Ideas With Customers, Suppliers and Partners 4. Establish Interactive Relationship With Customers 5. Increase …
Social media has become one of the top most channels for marketing that it is high time to start measuring social media ROI and seize all the insights to work better. Since social media is said to be volatile, measuring through traditional methods wouldn’t work. So, you need to choose the reliable and perfect ways …
Social media has been influencing everyone’s life especially that of entrepreneurs in a great way. Though social media is all over the web, enterprises are still finding to make sense out of it and convert social media into revenue. Yet, there are few smart enterprises who are driving revenue with social media. 77 percent of …
Sale! Sale! Sale! No matter where you go, people are always trying to sell you something. Most of the time you ignore all these chaotic marketing messages around you and only less then 1% of them makes to your decision table. For most of the marketers, its a Number Game. You tweets 100 times, 15 …
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Return of Investment is the most difficult aspect of Social Media Campaign. This is due to the fact that there are lots of metrics and intangible elements in social media that are difficult to trace. This makes the whole ROI matter of Social Media interesting and complicated at the same time. Using Simplify360, you will …
