Until recently the limitations of CRM were higher than the benefits derived out of it. With evolution of better technology, the processes have reached a highly automated level. Many functions which required hours of dedicated manual labor can now be performed automatically by a single tool.When social CRM was still in its budding phase, its …
Just yesterday, while I sat on the sofa at another office, where my brother was appearing for an interview, a handsome looking guy walked up to me and said, “Hey, I think I have seen you somewhere”. Me being me just let it pass with a smile and decided to focus on my phone which …
10 Hats a Start-up Community Manager Needs to Wear Read More »
Several communities and companies to power the next generation of small businesses and startups have taken a toll on social media, amidst regular news and movie trends! The progress achieved each year is monumental, and the rate at which it is progressing is exponential. Industries are being disrupted, conventions are being proven wrong, and the …
Dreams are the seeds from which great ideas are born. They’ve been the cornerstone on which some of the greatest companies have been built and thrived. However these dreams were born out of a “Eureka!” moment, almost supernova-esque. Image: lacommuna.com “You can never force a dream, but you can afford to think intelligently.” Intelligence. That …
On 13th February 2014, at Taj Lands End, Mumbai. Our star CMO, Deep won the Young Social Media Entrepreneur of the year award. The award was given by Global Youth Marketing Forum which is run and managed by professionals who have a full-time job and each stand to a professional cause and thus the event is …
Think about it, by 2015 there will be more number of mobile internet users than desktop users. Mobile bandwidth has already surpassed that of home broadband connections. With widespread availability and usage of 4G networks and with data moving on to the cloud, less data storage is required on local devices, allowing devices to deliver other computing tasks …
Reasons Why B2B Organizations Are Going Gaga Over Mobile Apps Read More »
Viral Marketing is not a fad. It has been in the market for more than ages just that we used to call it word-of-mouth. The norm behind Word-of-mouth or Viral marketing is simple – ‘Creating peer recommendations for products.’ Marketing and advertising rely on millions of media channels to in today’s world to spread the …
So what about Instagram actually caught users’ curiosity and liking? Is the fact that the application allowed users to tweak the images with its strikingly unconventional borders and filters which made the images more striking adding a nostalgic glow? Or was it the speed and ease with which one could upload and share their photos? …
Pinterest gives marketers a new set of marketing opportunities. As now you know what the reasons are for you are on Pinterest, here are few reasons for you that explain what you can do on Pinterest. 1. Share visual content on Pinterest: As we all know, Pinterest is a visual social media network site where …
