analytics Archives - Simplify 360

Simplify360 Partners with Manthan to build next Gen-Digital Solution for Retail

Bangalore, 17 July 2015: Social Business Intelligence leader Simplify360 partners with Manthan, a leader in Retail Analytics to build the next-gen Digital CRM and Intelligence Solution for the Retail Industry.Following the partnership, Simplify360 has integrated with Customer360 – Manthan’s signature Customer Analytics Platform. With the new solution, retailers can complement consumer behaviour data with social …

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Simplify360’s Guide to Social Media Analytics

Social Media Analytics / By Simplify360

Social media strategy alone is not enough to derive what is working and what is not with your fans, you need insights and analysis to really understand that. Simplify360’s social media analytics platform exactly allows you to achieve that. Here is what you can do with our analytics platform: 1. Drive more traffic and engagement– …

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Force 2.0: #TheForceSimplified

Social CRM / By Simplify360

Dreams are the seeds from which great ideas are born. They’ve been the cornerstone on which some of the greatest companies have been built and thrived. However these dreams were born out of a “Eureka!” moment, almost supernova-esque. Image: lacommuna.com “You can never force a dream, but you can afford to think intelligently.” Intelligence. That …

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Simplify360 partners with Oval Analytics to provide the best solutions through advanced Consumer Intelligence

News, Social CRM / By Simplify360

Simplify360, a market leader in specialized products for social media monitoring, social media analytics and social CRM today announced partnership with Oval Analytics, first of its kind tech company which aims to prove data driven analytics solutions and services around the world. Building deeper and effective customer relationship requires strategic decision making through intelligent data …

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Take care of your customers or someone else will

Featured, Social CRM / By Simplify360

Suppose, your airline informs you at midnight that your flight to Bangalore has been cancelled, and making it even worse, they ask you to re-book the two tickets you booked on two separate flights!!! To vent out your annoyance, you search the web to find out the airline’s Facebook/Twitter handle to report the issue. You …

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Simplify360 gets featured in Economic Times

News, Social CRM / By Simplify360

If you ask a brand manager of any organization about what are their key focus areas for managing their brand’s reputation, then most of them would talk about Online Reputation Management and Sentiment Analysis. And, for ensuring this they would prefer to have a sleek and simple dashboard showing all the conversations about their brand …

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Don’t Be Data-Rich, but Insight-Poor : Measure Your Engagement

Social CRM, Social Media Analytics / By Simplify360

(Image Source: http://sparksheet.com) Everybody in this digital era is participating in social media activities. But the people who are measuring it and taking advantage of the metrics are very few. Brands that assess the engagement rates are the top ones in the market, who learn from their metrics and implement changes to their strategies based …

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Pinterest Introduces Analytics Tool

Social CRM, Social Media Analytics / By Simplify360

Pinterest, the virtual pin board site launched a brand new analytics tool facilitating its users to see if they are pinning the pictures the right way or not. After launching business accounts late last year, this is a second big announcement from Pinterest which is being seen as a foundation stone of a commercial offering. …

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10 Steps for Successful Social Media Listening

Social CRM / By Simplify360

For some years now, we have seen businesses adopting social media and integrating them in their business processes. While some have reluctantly outsourced, some are experimenting with it and making it a part of company culture. Fundamentally, social media consists of 4 different stages: Listen, Analyze, Act and Optimize. Social media is all about conversations, …

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