campaign management Archives

Simplify360 Launches New Facebook Engagement Features for Social Media Managers

BANGALORE, Apr 21, 2015: Simplify360, the leading social business intelligence firm in India, upgrades its offerings for the Social Media Managers. A complete Facebook friendly engagement dashboard will now enable easy social media uploads and management of functions such as likes, dislikes, hide, unhide and more. This dashboard makes posting images in bulk/albums possible without …

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How not to do social media marketing?

Featured, Social CRM, Social Media Marketing / By Simplify360

How frequently do you come across brands which sound too personal or too robotic? Yes, there are dozens of such examples where brands flood out automated tweets to its followers or even worse have tons of robots added as followers on their account. Marketing is not a fad or jargon- marketing is all about people, …

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5 Things about social media analytics everyone thinks are true

Social Media Analytics / By Simplify360

1. The data capture is everything- With million and millions of data production every minute, data visualization and utilization becomes very difficult. You might be using one of the best tools in the market but it would be of no value if you aren’t analyzing enough to understand what the numbers mean. In fact, capturing …

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Why we love analytics and you should too!

Social CRM, Social Media Analytics / By Simplify360

‘It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.’ – Sherlock Holmes in A Scandal in Bohemia. The process of discovering the truth through close observation of facts is one of the most satisfying intellectual pursuit. An unsolved mystery …

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Using Blogs as a part of your social media marketing strategy

Social CRM, Social Media Marketing / By Simplify360

Do you still consider blog to be important? Does your latest marketing plan include blog strategy? If you are a large enterprise, most probably blogging is already there in one of your agenda, but making a decision over a blog is not that easy. First question could be what do I blog about? Can I …

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10 best blogs to follow on social media analytics

Social CRM, Social Media Analytics / By Simplify360

Social Media Analytics is becoming an important part of digital marketing. Every social media team consists of a social media analyst whose job is to measure the success of the campaigns and generate insightful reports with recommendations. Without social media analyst the team would not be able to improve its performance. Social Media Analyst acts like a …

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