When technology was not very advanced the only way of communicating stayed limited to letters and later long distance phone calls. This was not only expensive but also not a very feasible process, considering it required much more effort than…
1. Setting wrong set of metrices to measure performance- Although you are doing a lot of hard work, but you never seem to achieve your target? Your ROI is not turning up the way it should have? Recheck on your…
Though Social Media has been largely associated with popular brands, nonetheless small and medium business also have tremendous opportunity to leverage the power of Social Media. The difference between the large brands and SMEs is the size of the community…