February 14, 2014

Why brands fail when it comes to social media listening?

Social Media Listening is not a new art of doing business. It is deeply rooted into the traditional market research. The only difference is in the method of data collection. Traditionally, you had sets of questionnaires to be filled by your selected customer segments but not anymore. Your customers are already talking about your brand …

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Ten Reasons – Why you should invest in social media listening

Know what people are talking about you With ever increasing users on social media networks, everyone clearly understands the power of social media and how it can make or break any business. Customer service, handing reviews, content marketing and there are lots of other things monitoring of these social media networks enables us to do, …

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