Social CRM has taken a front seat in today’s date and keeping track of the most recent updates is important. Detailed analysis of CRM by various brands on social media has introduced multiple ways to enable brands to stay on top of the Social Customer Service game, by providing customers the right amount of data …
Over the years with changing market scenarios, most companies today have started investing in content marketing. However, what most companies miss out on, is to set a trend and not merely follow the ongoing trend. The recipe to content production sounds simple, all you got to do is find a few writers, find a few …
Instagram has upped the social game over the last two years and has evolved from being a simple photo sharing platform to a full-fledged marketing platform. The statistics for Instagram has changed drastically as marketers realized its potential. Instagram worked significantly well for most fashion brands and food tech companies. In fact, according to a …
The concept of Online Reputation Management is still confusing for a lot of people. Most tend to confuse this concept with social media monitoring/analytics and a lot of them tend to mix it up with Public Relations. What most people fail to understand, are the dynamics of ORM, which is widely divided into two main …
Why Online Reputation Management is critical for growth? Read More »
Online Reputation Management (ORM) has become an integral part of customer servicing in today’s date, however, many marketers still fail to understand how not doing it properly can negatively affect the company’s business. In fact a lot of sales (up-selling, cross-selling and even new prospects) are now dependent on how well a company interacts with …
10 Step Guide to Preparing Online Reputation Management Report Read More »
Engaging with customers is one of the most important aspects to maintain a good brand name. It is also one of the major issues that most companies find challenging. However, the customer relationship aspect of business is constantly evolving and the shift from “Traditional CRM” to “Social CRM” has taken “customer relationship management” as a …
4 Ways to Differentiate Between Traditional and Social CRM Read More »
Until recently the limitations of CRM were higher than the benefits derived out of it. With evolution of better technology, the processes have reached a highly automated level. Many functions which required hours of dedicated manual labor can now be performed automatically by a single tool.When social CRM was still in its budding phase, its …
If customer service had to be described in 3 words, for sure “fast”, “appropriate” and “satisfactory” would top the list. Customer service has actually reached a state where companies can no longer keep it in the back seat, in fact as most companies today mention; it has become the backbone of many processes and areas …
7 Guidelines to Provide Great Customer Service on Social Media Read More »
The importance of social media, it’s why and what have been spoken about in detail over the past few years. Although with newer innovations coming in almost every day, the demands and simultaneously the results keep changing. However, there are a few mistakes that most brands end up doing in their unending endeavour to stay …
How Online Apparel Stores Score High on Social Media Read More »
