Is your social media campaign driving expected results- the ROI? How would you define the success of your efforts? No bonus if you answer KPI. Quantifying results and measuring your success is what KPI does. Here are some of the KPI’s you must always keep a check on: 1. Reach a) Number of fans and …
Now you can have better control on how and what you publish on your social media channels with the custom date feature. Let’s have a look at the details. Features: Beside the option to repeat scheduled posts on Daily/Weekly/BiWeekly/Monthly pattern, now you will have an option of choosing a custom date which will allow you …
Reach out to more customers with better social media publishing Read More »
Negative comments on social media – it might have already happened to you and your brand. In the past, somebody might have posted or commented something negative about you on one of the social media channels. May be then you didn’t know how to go about it and had just let it go. By now …
50 ways to handle negative comments on social media Read More »
For some years now, we have seen businesses adopting social media and integrating them in their business processes. While some have reluctantly outsourced, some are experimenting with it and making it a part of company culture. Fundamentally, social media consists of 4 different stages: Listen, Analyze, Act and Optimize. Social media is all about conversations, …
