customer service on social media

Social Customer Service Review – ICICI Bank

ICICI Bank is an Indian multinational banking and financial services company headquartered in Mumbai. With a second largest market capitalization, it has more than 3K+ branches and 11K+ ATM machines. Such large scale services definitely demands a strong customer service and support system. ICICI Bank has a great website with dedicated sections for  customer support. In addition, they have a strong …

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Social Customer Service Review – eBay India

eBay India is an online market place which enables trade on a local, national and international basis. The Indian branch is located in Mumbai but its main head quarter is in San Jose, California. With ecommerce booming in India, e-commerce services has become common place and consumers are getting more comfortable purchasing online. Especially books, …

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How Tata DOCOMO and Axis Bank are getting customer service wrong on social media

Besides the marketing and promotional activities, enterprises are using social media for customer service. There is no doubt that customer service through social media is going to play an imminent role in the overall profits and brand image of enterprises. Already we are seeing brands like Dell and Zappoos leading the way for other brands …

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