23 Interesting Social Media Statistics and Facts About India

Be it any social media of digital marketing channels, people are usually obsessed either global data or the data of the western countries. So now we have tried to bring some light facts about the social media in India.

1.     India has 125 million Internet users
2.     On an average, Indian web users spend 26 minutes online each day
3.     87.1 million users experience Internet on their smart phones and this number is expected to grow to 165 million by 2015
4.     Top social media networking sites are Facebook, LinkedIn, Twitter, Orkut, BharatStudent.com, Zedge.net, Ibibo.com, hi5.com, Shtyle.fm, Indyarocks, Fropper.com and Myspace.com.
5.     Facebook has 45 million, twitter has 15 million and LinkedIn has 45 million users in India
6.     India is predicted to be the top Facebook user by 2015
7.     The top 5 Facebook pages on Facebook are Dove, Tata Docomo, MTV Roadies, Kingfisher and Fastrack
8.     The top 5 twitter brands in India are MTV India, NDTV, Times of India, IPL, CNN-IBN
9.     Top 5 YouTube channel in India are Rajshri.com, Eros Now, YRF (Yash Raj Films), Sasvn and IPL
10.   Indians spent whopping 807,200,000 minutes on the ESPN during 2011 ICC world cup which adds upto 150 years
11.   Mumbai has the highest FB user database with over 3.7 million users
12.   There are 73% male FB users and 27% users are female
13.   India ranked to be the second largest country with 142,339 users in Google+
14.   Pinterest gets 4.8% traffic from India who gives 3.9% of page views
15.   60% of social networking traffic comes from non-metro cities in India. However the highest traffic comes from the metros i.e. Mumbai
16.   The male to female ratio in terms of social media usage is 60:40 indicating that males are the top users
17.   Social media is available for only 60% of the entire Indian audience
18.   Age group of 15-24 are the highest number of social media users
19.   On an average Facebook is visited atleast thrice a day
20.   Major chunk of the time spent by Indian audience is on Facebook games, apps and viewing photos
21.   Facebook is the only social media network that has seen tremendous growth which two times in the last six months
22.   In the next six months, twitter will have 25000 Indians joining every day
23.   Salman Khan, Indian Bollywood actor, is declared the King of social media with 7 million fans on Facebook and 3million followers on twitter.

9 Comments

  • what’s the source of your information?
    thanks

    • Hi Jass, the source of information is scattered between Facebook announcement data, wikipedia, alexa.com, mobile stats, socialbakers and so on.
      Some of the stats might have changed after publishing this article.
      Thanks.

      • Deep Thanks for your reply

  • Hi Deep,
    comScore is a global leader in measuring the digital world and preferred source of digital business analytics. They say that there are only 73.9 Million Internet users in India in a recent report. Could you please share the URL of the source for Internet population?

  • It is a clear chain that depicts the unity and the importance of India.,It is to be appreciated that the importance of India is addressed online.
    jack from http://www.bizbilla.com

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