July 2, 2014

Reasons why you should be talking about social media listening!

We trust and value the opinion of our peers and others more than brand endorsements, advertisements or PR. And since social media is one of the most commonly used medium of communication, it is obvious that it is the preferred mean of sharing and expressing our opinions or feedback about products and brands . According to an article published …

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Social Customer Service Review – Indigo Airlines

IndiGo is an Indian airline company headquartered at Gurgaon, India. It is a low cost carrier and the largest airline in India[2] with a market share of 31.6% as of April 2014. The airline offers 504 daily flights connecting to 36 destinations. Indigo has a decent presence on Facebook and Twitter. On Facebook, Indigo has 283K likes and on Twitter …

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