Don’t Be Data-Rich, but Insight-Poor : Measure Your Engagement

Social CRM, Social Media Analytics / By

(Image Source: http://sparksheet.com) Everybody in this digital era is participating in social media activities. But the people who are measuring it and taking advantage of the metrics are very few. Brands that assess the engagement rates are the top ones in the market, who learn from their metrics and implement changes to their strategies based …

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