social care

Top 5 Industries that Doesn’t Understand Customer Experience

With the beginning of digital era, having a consistent brand voice isn’t easy. A few companies understand customer experience as cleaning up the mess efficiently or being responsive when needed. But, a Mckinsey study says,  companies need to move from touch points to journeys, to improve customer experience. Yet, a few industries consider CX as …

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SOCIAL CRM: The Bigger Picture

Here’s taking a look at all things important around Social CRM. We curated a list of multiple segments from the CRM industry to provide you a bigger picture about the need and effect of CRM. We have also provided a list of do’s and don’ts to enhance your CRM practices. Take a look!