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 #LilyForTarget Creates Huge Buzz on Social Media

#LilyForTarget Creates Huge Buzz on Social Media

Lily Pulitzer’s latest collection, available in Target stores saw the longest line of people waiting for their turn to pick up branded clothes at the cheapest prices. Clothes available between a price range of $2 to $150 has driven people crazy about the sale. this has also led to huge reactions on social media channels like Twitter, Facebook and Instagram. The sale has also gone viral due to its availability in online stores as well. 
However, this sale left behind a number of sad and unhappy customers! Reason? The collection sold out in a matter of minutes. As interesting as the sound of the real campaign is, the video associated with the campaign is also equally interesting, which features Chris Noth and Bella Thorne, who pose against the 60’s Palm Beach backdrop. The collection displays colorful and floral print dresses for the chic look and the perfect resort wear.
Take a look at the inforgraph to understand how this performed on social media:
Lily Pulitze-22-04-2015