Omnichannel vs Multichannel - A Practical Guide for Businesses

Omnichannel vs. Multichannel: A Practical Guide for Businesses

What frustrates you more? Is it trying to contact a business and getting different responses where the responses are wildly different on phone, email and social media? Or, is it receiving a seamless experience regardless of the channel you use? Picture this: You have an issue with your order. You call customer service but get …

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