social media listening

Social Media Monitoring for Digital Agencies
Social Media Monitoring for Digital Agencies 150 150 admin

Social media monitoring in an important aspect of digital media strategy, and is often used to derive insight from social data or measure the success of their digital marketing campaigns. Below infographic illustrates how social media monitoring plays and important role. In case you are interested, you can also download our free ORM toolkit for […]

How Simplify360 Helps Relieve the Social Media Pain
How Simplify360 Helps Relieve the Social Media Pain admin

The world we live in today, the value of supply meets demand cannot be underestimated. With India serving as the conduit for the digital revolution, we are extremely ill equipped to handle a seemingly infinite influx of  customers. With more customers, come more problems and to handle those problems, you need a dedicated task force […]

Simplify360 Partners With Digital Vidya to Enhance Their Digital Marketing Certification Programme
Simplify360 Partners With Digital Vidya to Enhance Their Digital Marketing Certification Programme admin

The World’s leading Social Business Intelligence Company, serving over 200 brands across the World including ITC Foods, Mahindra Retail, Toyota, Yamaha, Viacom18, Star TV, Bacardi etc. is making yet another big move. After partnering with few of the biggest names in the industry, Simplify360 is now joining hands with Asia’s leading digital marketing training company- […]

Simplify360 launches the advanced version of Social Media Search
Simplify360 launches the advanced version of Social Media Search admin

New Advanced Search will enable marketers to drill down social media data based on author, website, note, ticket ID and multiple tags created by the users. This will allow marketers to find what they are searching for more quickly and accurately. Simplify360, a leading social business intelligence firm, announced Advanced Search for its social media listening platform, […]

What experts are saying about social media listening?
What experts are saying about social media listening? admin

With everyone talking about social media marketing and measurement, it might get redundant to talk about the importance of social media listening. But the fact is, no matter how much stress we give to social media listening, it is still the least used strategy by brands. The main problem is that brands want immediate impact […]

Doing Social Media Listening the Right Way?
Doing Social Media Listening the Right Way? admin

  Investing on Social Media listening tools and executing it successfully requires more than just a knowledge about social media. It requires strong agenda, focus, resources, timeline and a full-time dedication. When Apple was about to launch their iPhone 5, Samsung did just that – focus, plan, timeline and dedication. It started with an email thread […]

Can social media listening be considered as an intrusion to user privacy?
Can social media listening be considered as an intrusion to user privacy? admin

Would it be wise to interrupt someone else’s conversation in a pub? The answer which comes naturally is “No” but won’t it be good if you have something valuable to share which the other person might find relevant. This is the basic premise that we are going to discuss here – Is jumping into conversations […]

Why We Love Monitoring (And You Should, Too!)
Why We Love Monitoring (And You Should, Too!) admin

Most of us generally start a day by picking up a news paper or visiting a local/international news site. If you are a sports fan, you would probably read about the latest buzz around the sports tournaments and match results. If you are a movie buff, you would want to check the latest movie release […]

Why brands fail when it comes to social media listening?
Why brands fail when it comes to social media listening? admin

Social Media Listening is not a new art of doing business. It is deeply rooted into the traditional market research. The only difference is in the method of data collection. Traditionally, you had sets of questionnaires to be filled by your selected customer segments but not anymore. Your customers are already talking about your brand […]

Why do we need to do a social media listening audit?
Why do we need to do a social media listening audit? admin

Social media listening audit is what you need when you want to treat your audience the way they want to be treated not just the way you want to treat them. Social media is a two-way communication channel unlike the traditional direct mail or the emails. And above anything else, listening needs to be given […]

How to set-up your social media listening system?
How to set-up your social media listening system? 150 150 admin

Social Media Monitoring Dashboards are the futuristic way of looking into your business scenarios and using it to make business decisions. But there are lot of challenges in setting up social media monitoring dashboards. This presentation will take a look into the brief of it. How to set-up your social media monitoring system? View more […]

Social Media listening – A beginner’s Guide
Social Media listening – A beginner’s Guide admin

For whosoever believes social media monitoring is an “interesting & simpleton exercise” indeed isn’t wrong! However, it only gets simple and interesting once you have a primer. So without any delay, let us proceed with a beginner’s guide on Social Media Monitoring. Understanding Social Media Monitoring Before we begin, it is essential to understand why […]

Social Media listening – A beginner's Guide
Social Media listening – A beginner's Guide admin

For whosoever believes social media monitoring is an “interesting & simpleton exercise” indeed isn’t wrong! However, it only gets simple and interesting once you have a primer. So without any delay, let us proceed with a beginner’s guide on Social Media Monitoring. Understanding Social Media Monitoring Before we begin, it is essential to understand why […]

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