social media crm

Now Generate and Manage Sales and Customer Service Leads using Simplify360
Now Generate and Manage Sales and Customer Service Leads using Simplify360 admin

  Simplify360, the leading Social Media Management Platform for Social Business Analytics and Multichannel Engagement has launched the latest version with additional user friendly features on lead management and lead analytics. Lead Management has become essential for any business. Simplify360 is providing features addressing this need in its latest version. As part of this upgrade, […]

8 common social media listening myths
8 common social media listening myths admin

  Myth #1 – Social Media Listening lacks a good amount of return on investment (ROI) With ever increasing user base of social media platforms like Facebook, Twitter and others, brands always remember to talk about themselves but always forget/ignore the customer service part. Having an effective social media listening strategy in place will not only […]

Building Business on Customer Experience through Social Media
Building Business on Customer Experience through Social Media admin

It was in last September when Myntra, one of the top Indian eCommerce sites launched a social media campaign asking their customers’ reasons if they had to return products. A whopping 17-18 tweets popped up every second. Every negative tweet was addressed. This shows amazing levels of customer service. Though it is one of the […]

How to increase customer experience using Social Media Channels
How to increase customer experience using Social Media Channels admin

Customer Experience (CX), is something that a customer experiences in his conscious and subconscious mind after he/she interacts with an organization. It is an aggregate of the varied experiences he/she may have with his/her vendor over a period of time. If a company delivers an experience of a lifetime to its customers, it ensures that […]

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