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The Do’s and Don’ts of Hashtag Marketing
The Do’s and Don’ts of Hashtag Marketing 700 300 admin

Hashtag campaigns and general usage of hashtags is often considered as the cooler and more powerful way of expressing opinions about a certain thing (images and videos as well) or experience. Over the years however, hashtags have been used and overused and in a lot of cases even gone extremely wrong. While today’s millennials live […]

Top 10 Instagram Marketing Hacks
Top 10 Instagram Marketing Hacks 150 150 admin

Every new place you visit, new memory you create, new and old friends you meet, or even the newest dish you eat, deserves an Instagram post! Why, isn’t that what all youngsters today swear by? If you are not using Instagram, you’re too old school. If you don’t know the famous hashtags, you are missing […]

Brands, Hashtags, Instagram Marketing and more!
Brands, Hashtags, Instagram Marketing and more! 150 150 admin

Instagram has upped the social game over the last two years and has evolved from being a simple photo sharing platform to a full-fledged marketing platform. The statistics for Instagram has changed drastically as marketers realized its potential. Instagram worked significantly well for most fashion brands and food tech companies. In fact, according to a […]

How to Blow Up Your Movie on Internet
How to Blow Up Your Movie on Internet admin

Stars Know Best Ten selfies are worth a million bucks (of publicity money). You and I can’t do that. We don’t have the face that can launch a million conversations. Stars like Channing Tatum, Robert Downey Jr, Anna Kendrick and Emma Watson however, DO.  While we quiver and squeal in gratitude when our favourite personalities […]

5 Alternatives to Facebook Marketing
5 Alternatives to Facebook Marketing admin

Facebook just recently announced that it would kill organic reach for brand’s Facebook Pages, starting as early as January. This means that now there’s only one real way to reach the many people who like your Facebook page, which is to pay for an ad.  This move heralded Facebook entry into main media, much like […]

How Audio and Visual Will Change the Future of Content Marketing
How Audio and Visual Will Change the Future of Content Marketing admin

Writing an article about the trending of audio and video content on social media is in itself an irony. However, there is no denying the fact that most people today are too busy to read through a complete article. To make sure that content is more readable and shareable, even written content has become more […]

Social Media Strategy- Amazon
Social Media Strategy- Amazon admin

Amazon has social media presence on Facebook, Twitter, Pinterest, Tumblr, Instagram, Quora, YouTube, Vine, LinkedIn and Google+. Sentiment analysis Buzz analysis Buzz share language-wise Buzz by Gender Buzz country-wise Hourly buzz rate Source Distribution -buzz Content Analysis- Facebook 1. Context based engagement with offers: Leveraging Oscar Event On March 1, Amazon asked its fans to […]

How Instagram Gained Popularity?
How Instagram Gained Popularity? admin

So what about Instagram actually caught users’ curiosity and liking? Is the fact that the application allowed users to tweak the images with its strikingly unconventional borders and filters which made the images more striking adding a nostalgic glow? Or was it the speed and ease with which one could upload and share their photos? […]

10 Most Amazing Selfies of 2013
10 Most Amazing Selfies of 2013 admin

What is a “Selfie”? (Source: Wikipedia) A selfie is a type of self-portrait photographs, typically taken with a hand-held digital camera or camera phone, and is usually taken in a slightly tilted manner. Selfies are often associated with social networking. Oxford dictionary announced “Selfie” as the official word of 2013. So, here is a collection of selfies which garnered massive attention from the […]

Rise of the visual content machines– Instagram
Rise of the visual content machines– Instagram admin

“Pictures speak a thousand words.” Instagram, a photo sharing iPhone application was build with a similar idea. Known as “Burbn” in its beta phase, the check-in app could also add photos.  What was interesting was the fact that apart from photo sharing the app saw very little engagement. Hence they tried building “Just Photos” another […]

Are niche Social Networks the new direction of social media?
Are niche Social Networks the new direction of social media? admin

Social network options are huge. There are already hundreds of them and more are emerging with each passing day. Marketers are spoilt for choice, or rather, let us say confused by the plethora of choices available to them. Too many options and too little knowledge is making marketers go bonkers about these social networks. Marketers […]

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