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health care industry

The 10 Most Social Pharma Companies in February 2014
 The 10 Most Social Pharma Companies in February 2014 admin

Simplify360’s proprietary listening tool is used for collecting the data and counting the number of mentions for each company. A total of 20 global companies were considered in the analysis. The parameters considered for Twitter and Facebook were also gathered through Simplify360.  In the analysis, a score called SSI (Simplify360 Social Index) is used for rating. SSI […]

Value added services create the edge for Indian Health care industry – Social Media Report
 Value added services create the edge for Indian Health care industry – Social Media Report admin

Pharmacy sector, being the second largest in the Indian Healthcare sector constitutes institutional sales and non-institutional sales. While the Institutional sales happens through bulk deals of sourcing pharmaceuticals to health institutions, hospitals and nursing homes, the non-institutional sales happens through the retail stores. This retail stores plays a vital role in acting as a sales […]

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