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Content Strategy

10 tips to boost the effectiveness of your social media marketing strategy
 10 tips to boost the effectiveness of your social media marketing strategy admin

1. Be updated with the guidelines of the social channels you use for your business-You should be aware of the regular changes and updates that happen to derive the maximum benefit out of them. 2. Own and acknowledge your mistakes– Goof ups may happen with anyone- even the biggest of brands go wrong. What matters […]

5 proven ways to boost your Facebook page Engagement
 5 proven ways to boost your Facebook page Engagement admin

Many brands have a good number of fans on their Facebook pages, but only a few of them have higher engagement. If you want to be amongst those brand pages who have massive Facebook engagement then you’re on the right page. A study on the top Facebook pages in the world having higher Facebook Engagement […]

Are You Making The Catastrophic Content Marketing Mistake?
 Are You Making The Catastrophic Content Marketing Mistake? admin

Content marketing has become one of the significant marketing tactics in the industry these days. Despite the numerous strategic resources and astonishing popularity in growth, content marketing is an aspect that many organizations continue to struggle with.  From ineffective promotional strategies to the messages that are too sales oriented, content marketing is rife with mistakes […]

Rise of the visual content machines– Instagram
 Rise of the visual content machines– Instagram admin

“Pictures speak a thousand words.” Instagram, a photo sharing iPhone application was build with a similar idea. Known as “Burbn” in its beta phase, the check-in app could also add photos.  What was interesting was the fact that apart from photo sharing the app saw very little engagement. Hence they tried building “Just Photos” another […]

6 Principles of a Great Content Creator
 6 Principles of a Great Content Creator admin

The need for content had an exponential growth when compared to last year. So does the need for content creators. There are content creators everywhere, big, small, novice, experts, US style, Indian style, so on and so forth. Anyone who is looking forward to creating great content needs to follow these principles to climb up […]

What is the next big thing in digital media space?
 What is the next big thing in digital media space? admin

Content in the digital media era is enrouting up ways to reach greater heights. Content is now in various formats like articles, white papers, infographics, podcasts, videos, dynamic charts, etc. There are handful of content marketing channels which are not completely utilized by marketers. A whopping 54 percent of marketers are going to increase their […]

Creating Facebook Content Strategy Using Facebook Analytics.
 Creating Facebook Content Strategy Using Facebook Analytics. admin

Facebook is one of the best platforms to share content. But understanding on what works best for brand/business is important. Content plays a vital role in making a page successful. For any business/ Brand it is necessary to analyze their data in order to get the most out of it. But with so much information […]

Digital Marketing Trends
 Digital Marketing Trends admin

The year 2009 and 2010 has been a lot about the Web 2.0 and Social Media. But the recent trend doesn’t seem to show anything new or ground breaking as such. Instead, it will be more about different ways of executing the already existing methods and fine tuning them. Display Ads will still prevail Display […]

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