{"id":3338,"date":"2014-02-26T12:40:21","date_gmt":"2014-02-26T07:10:21","guid":{"rendered":"https:\/\/simplify360.com\/blog\/2014\/02\/26\/social-media-nightmare-hackers-took-bite-burger-king\/"},"modified":"2023-08-17T11:06:51","modified_gmt":"2023-08-17T11:06:51","slug":"social-media-nightmare-hackers-took-bite-burger-king","status":"publish","type":"post","link":"https:\/\/simplify360.com\/blog\/social-media-nightmare-hackers-took-bite-burger-king\/","title":{"rendered":"Social Media Nightmare: When Hacker\u2019s took a bite of Burger King!"},"content":{"rendered":"<p><a href=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/nightmares.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/nightmares.jpg\" alt=\"nightmares\" width=\"380\" height=\"286\" \/><\/a><br \/>\nOn Feb 18th, 2013, Burger King woke up to the news that the fast food chain has been\u00a0sold to its counterpart McDonalds and the official \u00a0twitter feed of the brand also started posting pro-McDonald\u2019s messages.<br \/>\nHackers took control of the official twitter account\u00a0and went ahead and changed the name and image\u00a0to that of McDonald\u2019s.<br \/>\nThere was a tweet which said:\u00a0<a href=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/a_560x375.jpg\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/a_560x375.jpg\" alt=\"a_560x375\" width=\"560\" height=\"375\" \/><\/a><br \/>\nWith people sending amusing tweets about the\u00a0brand and the hacker group posting sarcastic tweets, Burger King would have felt in the \u00a0middle of nowhere as the account remained under hackers control for hours.<br \/>\n<a href=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/hhhhhhhhhhhhhhhhhh.jpg\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/hhhhhhhhhhhhhhhhhh.jpg\" alt=\"hhhhhhhhhhhhhhhhhh\" width=\"687\" height=\"257\" \/><\/a><\/p>\n<p>And while this was happening, twitter users took a\u00a0moment to tweet and laugh at what happened with\u00a0Burger King. The twitter account remained in\u00a0control of the hackers for hours.<br \/>\nThen, twitter announced that the account has been\u00a0suspended.<br \/>\nSee how McDonald\u2019s reacted to the\u00a0incident!<br \/>\n<a href=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/bk-mcdonalds-hack.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/simplify360.com\/blog\/wp-content\/uploads\/2014\/02\/bk-mcdonalds-hack.png\" alt=\"bk-mcdonalds-hack\" width=\"516\" height=\"298\" \/><\/a><\/p>\n<p><strong>Takeaways<\/strong><br \/>\n1. Keep the social media credentials of the brand\u2019s official account as much unpredictable\u00a0as you can.<br \/>\n2. Access the channels through a secure and trusted network (never from a\u00a0caf\u00e9\/restaurant).<br \/>\n3. And, even then such thing happens; the account should be suspended, like Burger King\u00a0did.<br \/>\n<a href=\"http:\/\/www.scribd.com\/doc\/200068974\/Social-Media-Nightmares\">More social media nightmares stories here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On Feb 18th, 2013, Burger King woke up to the news that the fast food chain has been\u00a0sold to its counterpart McDonalds and the official \u00a0twitter feed of the brand also started posting pro-McDonald\u2019s messages. Hackers took control of the official twitter account\u00a0and went ahead and changed the name and image\u00a0to that of McDonald\u2019s. There &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/simplify360.com\/blog\/social-media-nightmare-hackers-took-bite-burger-king\/\"> <span class=\"screen-reader-text\">Social Media Nightmare: When Hacker\u2019s took a bite of Burger King!<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":13,"featured_media":3339,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[1643],"tags":[2137,2397,1644,2398,2399],"class_list":["post-3338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-crm","tag-brands","tag-mc-donalds","tag-social-media","tag-social-media-nightmares","tag-twitter-for-brands"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>When Hacker\u2019s took a bite of Burger King! -Simplify360<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/simplify360.com\/blog\/social-media-nightmare-hackers-took-bite-burger-king\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"When Hacker\u2019s took a bite of Burger King! -Simplify360\" \/>\n<meta property=\"og:description\" content=\"On Feb 18th, 2013, Burger King woke up to the news that the fast food chain has been\u00a0sold to its counterpart McDonalds and the official \u00a0twitter feed of the brand also started posting pro-McDonald\u2019s messages. Hackers took control of the official twitter account\u00a0and went ahead and changed the name and image\u00a0to that of McDonald\u2019s. There &hellip; Social Media Nightmare: When Hacker\u2019s took a bite of Burger King! 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