‘Be Precise, Be catchy’- The mantra of Indian Youth using Twitter

Over the past few years, more and more young Indians have succumbed to the charm of tweets. Be it politicians like Kejriwal/Rahul or celebrities like Priyanka Chopra/Chetan Bhagat twitter is fast pervading within the Indian Borders. So what are the trends and how can brands leverage this? Simplify 360 conducted a survey and came up …

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