Traditional channels like emails and calls make only 60% of the customer experience piece. Facebook and Twitter have changed the way customers interact with your brand and post queries, complaints and feedback. CX teams need to actively engage with their…
Asking the right questions is as important as providing quick customer service, to earn customer loyalty. The journey to providing great customer experience starts with a few questions, some asked by the customer and some by the brand. These questions…
If you were one of the believers of WhatsApp being ad free forever, your dream is about to be shattered. There was a time when WhatsApp had almost mocked Facebook for being filled with ads, leave no space for privacy.…
It’s festive season and online shopping sites are buzzing with new collections in every category. Customers are constantly comparing and making choices, selecting one site over the other, one brand over the other, trying to strike the best deal. In…
NEW DELHI, September 7, 2017: Simplify360, leading social customer service platform, announces the opening of its new branch office in Delhi, for better market access and coverage. As an opening stunt, Simplify360 has on-boarded OneClick Technologies, a premium software solution provider for knowledge…
Social Media Listening in today’s date is barely limited to simply understanding the number of likes and comments you have received on your posts and how your campaign has performed. Innovation among social listening and CRM tools has enabled bigger…
Every brand is trying to make a mark on social media by innovating endless ways to make their customers happy. This ranges from simply providing faster solutions for customer issues to being creative and coming up with offers or freebies…
You might be doing a lot of activities on social media, including social crm, but how do you know whether you are doing it right or not. Therefore, you need to measure your performance by keeping track of various metrics.…
A “Social Media Campaign” is a coordinated marketing effort to reinforce or assist with a business goal using one or more social media platforms. Campaigns differ from everyday social media efforts because of their increased focus, targeting, and measurability –…
Too many brand mentions, unorganized brand data and multiple actions on various posts leaving you confused? How about we tell you, we have created a dashboard which lets you visualize all your brand posts and their performance in an organised…