In this fast pacing world, every marketer knows the importance of Social Media and how much missing on it would cost up to. Marketing has become consumer-centric and quite obviously, marketers are spending time, money and resources to grab attention…
The success of Barack Obama, stands as a social media benchmark for all the marketers. His campaigns shows to what extent social media can be used to bring success to your brand. Be it an event promotion or creating awareness…
PR Firms i.e. Public Relations Firms create and manage the images of a brand or a company. Depending on the brand or client or product, the PR firms design various strategies to build a brand image. They use wide array…
Increasingly Big Brands are negotiating the path of social media as an important tool for their promotional activities. And rightly so, seeing the popularity and accessibility of social media. Any tool or a medium in today’s world can equally function…
Social Media has posed one of the biggest challenge for Brand Managers. Today, brand managers are continuously queried about their social media strategies and how they plan to harness them. This has brought brand managers on the front-line where they have…