Would it be wise to interrupt someone else’s conversation in a pub? The answer which comes naturally is “No” but won’t it be good if you have something valuable to share which the other person might find relevant. This is the basic premise that we are going to discuss here – Is jumping into conversations …
Can social media listening be considered as an intrusion to user privacy? Read More »
When you have the zeal to learn something , internet is the best resource. Internet is filled with really smart people who share the information for free. In my last blog I have listed down some of the problems which marketers face in social media monitoring Today I bring you 9 must follow blogs on …
9 Best Blogs to Follow on Social Media & Content Marketing Read More »
Image credits:truelocal.com.au You want to know what’s being said about you on the internet. Of course you do! It’s the easiest platform, where people turn up in huge numbers, and expresses their opinions and experience of a product or a brand. Today every organization is in the battle of creating effective viral campaigns, relevant messages …
7 Things about Social Media Listening every Marketer needs to know Read More »
Can you imagine a world where there is no sound; I mean how would you feel if you couldn’t hear? How would things have functioned then and how the world would have run? Well, things would have been other ways; maybe we would be communicating through sign language or through some other technology but all …
How To Solve The Biggest Problems With Social Media Listening? Read More »
The most commonly asked question by most of the clients is how they can assess the return on investment (ROI) of their social media activities. Although monetizing every social media activity in order to calculate the ROI might be difficult, so showing an indirect value in terms of key metrics would actually make them feel …
Six social media metrics your client wants to check everyday Read More »
Social Media Monitoring is beneficial in many ways – Here are the 10 main reasons why it is so crucial :- 1. It gives you the ability to reduce customer support costs, 2.It helps you to spot a PR crisis in its formation stage, 3. Lets you to keep a track of your competitor’s brand reputation, …
Most of us generally start a day by picking up a news paper or visiting a local/international news site. If you are a sports fan, you would probably read about the latest buzz around the sports tournaments and match results. If you are a movie buff, you would want to check the latest movie release …
Social Media Listening is not a new art of doing business. It is deeply rooted into the traditional market research. The only difference is in the method of data collection. Traditionally, you had sets of questionnaires to be filled by your selected customer segments but not anymore. Your customers are already talking about your brand …
Why brands fail when it comes to social media listening? Read More »
Know what people are talking about you With ever increasing users on social media networks, everyone clearly understands the power of social media and how it can make or break any business. Customer service, handing reviews, content marketing and there are lots of other things monitoring of these social media networks enables us to do, …
Ten Reasons – Why you should invest in social media listening Read More »
