Listen and Say: 80-20 Rule of Social Media

The 80-20 principle proposed by Pareto seems to apply to many areas in business including social media marketing. If you remember, the Pareto’s principle, it states that 80 percent of the effects come from 20 percent of the causes. When…

Simplify360 Brand Audit Report for Enterprise

Social Media Brand Audit Report enables enterprises to create strong and long-term social media strategies. At the core of social intelligence lies a solid social media monitoring foundation and analytics capabilities. With its strong capability to track millions of websites…

How to set-up your social media listening system?

Social Media Monitoring Dashboards are the futuristic way of looking into your business scenarios and using it to make business decisions. But there are lot of challenges in setting up social media monitoring dashboards. This presentation will take a look…

Social Media listening – A beginner’s Guide

For whosoever believes social media monitoring is an “interesting & simpleton exercise” indeed isn’t wrong! However, it only gets simple and interesting once you have a primer. So without any delay, let us proceed with a beginner’s guide on Social…

Planning your Social Media Listening

There are already many references being made in the blogosphere about the social media monitoring and its rise. And it is indeed true that lot of businesses and agencies have found the need of social media monitoring. Here is a…