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10 Steps for Successful Social Media Listening

For some years now, we have seen businesses adopting social media and integrating them in their business processes. While some have reluctantly outsourced, some are experimenting with it and making it a part of company culture. Fundamentally, social media consists of 4 different stages: Listen, Analyze, Act and Optimize. Social media is all about conversations, …

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How to run a winning Facebook Campaign?

With more than 800 millions user base worldwide, Facebook has challenged brands and businesses to come up with creative and innovative ideas to market themselves. Not to mention that they are finding it extremely difficult to cope with the changing paradigm. Many brands are creating multiple pages to portray their brands, but only few have been able …

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