Customer Experience over Customer Delight

Customer Experience over Customer Delight

What do my customers need? An astute Marketing Manager knows that customer experience(CX) is most crucial for his business. He lays importance on understanding how they can deliver better rather than what they deliver. To ameliorate CX, the savvy marketers…

 SOCIAL CRM: The Bigger Picture

SOCIAL CRM: The Bigger Picture

Here’s taking a look at all things important around Social CRM. We curated a list of multiple segments from the CRM industry to provide you a bigger picture about the need and effect of CRM. We have also provided a…