“Phata Poster, Nikla Hero”. The advent of social media in the recent years has seen a new player entering the arena. With approximately two billion people using social media in 2015, the Insurance Companies have begun digging for their share…
Today’s customer has changed; She is now more informed, carries smart phone, browses multiple social media channels, visits “n” number of review sites before finalizing the purchase and now she expects from the enterprises to provide contextual customer service and…
