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Digital Customer Service & Social Media Management

Five essential steps of successful social media marketing
 Five essential steps of successful social media marketing admin

Social media is not restricted to marketing and brand building. More and more smart businesses are integrating social media participation as part of their knowledge management strategy which is product/service development, recruiting, employee engagement and turnover, brand building, customer satisfaction and relations, business development and more. Additionally, Social Media Marketing is often utilized to promote […]

Does Your Page Need a Facebook App really??!
 Does Your Page Need a Facebook App really??! admin

Well, with several top brands using facebook apps to show off their products, engage with the customers and lots more, do you really need an app added to your business page? (If you are the type, ‘Do I need a Facebook page first??’, well, you still are in the 20th century, boss. Grow up!!!) If […]

Brand Comparison Made Possible by Simplify360!
 Brand Comparison Made Possible by Simplify360! admin

While managing the online reputation being a tough job, comparing the brand’s reputation over the other brands is a totally different errand altogether! But now Simplify360, your social media partner, makes it as simple as just a click of a button. Let it be Twitter, Facebook, Blogs or even Videos, it is still as simple […]

Top 10 Social Media Trends of 2010
 Top 10 Social Media Trends of 2010 admin

Year 2010 was definitely the year for budding entrepreneurs and rise in social media traffic. But no one knows how effective the calendar was in terms of social media trends. Here are the top 10 Social media trends for the year 2010 1. Social Media helps Retailers to promote, sell and engage: Foursquare was definitely […]

Planning your Social Media Listening
 Planning your Social Media Listening 150 150 admin

There are already many references being made in the blogosphere about the social media monitoring and its rise. And it is indeed true that lot of businesses and agencies have found the need of social media monitoring. Here is a presentation that we have put up for you, so that if you can have a […]

Social Media Growth in India: An Insight
 Social Media Growth in India: An Insight admin

Though the popularity of social media began much earlier, it was largely limited to chatting and matchmaking sites. From 2005 to 2010, social media underwent a tremendous change, as evident from the increased viewership at sites like Facebook and Orkut. However, the question remains whether the growth of social media has been limited to personal […]

How Indian Banks are Using Social Media to Connect to their Customer
 How Indian Banks are Using Social Media to Connect to their Customer 150 150 admin

Though banks are supposed to listen to their customers not just from the aspect of selling more but also from the point of social welfare, they still haven’t explored one of the most used channels of communication used today. Social media is being used by businesses to discuss products and services. Consumers like to use […]

The most innovative Twitter Badge for your websites
 The most innovative Twitter Badge for your websites admin

Happy new year 2011 guys. And we hope you had a great start. Well, we too are wrapping up things and moving ahead. But as a start, we have something for you for new year. Its a Twitter Badge that shows more than just your Twitter updates but followers and search results too. You can […]

2011- The Year of Social Media
 2011- The Year of Social Media admin

Engagement, Connections and conversations was the buzz word last year and it was said that it will grow up still more this year. In 2010 Facebook witnessed more than 500 million active users, Twitter witnessed its 190 million users posting over 65 million tweets posted each day, and 20 billion video views each day on […]

How brands use facebook : Puma Vs Adidas
 How brands use facebook : Puma Vs Adidas 150 150 admin

The presentation and report below are the case study done by the simplify360 team on how brands are using platforms such as Facebook to promote their brand and engage with their users. The two brands chosen for the purpose are Puma and Adidas. The report gives an interesting insight on the social metrics and qualitative […]

Manage your Social Media Campaigns with Simplify360
 Manage your Social Media Campaigns with Simplify360 150 150 admin

Simplify 360 is a social media engagement, analytics and campaign platform that simplifies your social media business process.

Simplify360 Wishes all its Users a Happy Festive Season
 Simplify360 Wishes all its Users a Happy Festive Season admin

As the year 2010 draws to an end, we want to take this time to wish you all a great holiday season.  2010 has been a very exciting year for us as it marks the launch of Simplify360 and it also saw evolution of social media industry as a whole. With more and more brands […]

Facebook Search Added as a Source in Brand Monitoring
 Facebook Search Added as a Source in Brand Monitoring admin

In our endeavor to let you have total control of your social media presence, we have introduced Facebook Search as one of the key sources in Brand Monitoring. Now you can see what people are talking in public on Facebook about things that matter to you. Facebook commands the highest number of users as a […]

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