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Servicing Customers Socially

Web series in India

Does Web Series in India cannibalize the linear TV dailies? Can the short-term web series on various sources over the top media services replace the Daily TV? All these questions are addressed in our in-depth analyzed Infographic across India Region, presented with...

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[INFORGRAPHIC] Instagram Marketing Cheat Sheet

Having insights is a crucial part of social media marketing strategy. Clarity on how consumers should be targeted can make all the difference to outcomes. Instagram being the most preferred medium for brands engagement can help your marketing team adopt a customer-...

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Data saving feature a Win-Win for both Instafam and Instagram!

Instagram has a little-known feature to help users who are on the move use the app with more confidence and avoid major data usage. This feature is currently available for Android users. It helps users view the content of their choice with a considerable reduction ...

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WeChat Stories

Chinese messaging superstar WeChat is testing a new feature with a limited user group on the “Top Stories” page. Users in a test group get a separate page that shows all the articles liked by them for the last 7 days (“Wow” tap). This can also be viewed in ...

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Status Ads on WhatsApp by 2020!

WhatsApp finally confirms that Ads will be displayed on the status page. Recently at Facebook Marketing Summit held at the Netherlands, Facebook confirmed that WhatsApp status ads will be rolled out starting 2020. Olivier Ponteville, who attended the conference twe...

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