If you want to find out how people are responding to your latest PR stunt or
your latest marketing campaign, then you can use Simplify360 to track down the
conversations and use them to form effective replies or new PR campaigns.
"We have been using Simplify360 analytics for some our client brands. Simplify360 helps get a
better understanding the community (whether on Facebook or Twitter) and how that community is engaging
with content, which in turn helps to refine brand content strategy."