Business Rules, Strategy Framework for Social Media Analytics

Transforming Social Media Data into Actionable Information

Rule-based models

There are certain truths which are best given to the system as FACTs. These facts can be used to classify information and it comes from Business users.

Simplify360 works with domain and analytics experts to find such relevant rules. Some other rules come from Statistical Findings, and they are validated with business logic before they become the rule for the tool.

This ensures a higher efficiency and greater relevance to your business.

Adaptive Features

NLP Engines provide around 80% accuracy. But we wanted to go further and not rely on the simple, plain and standard models currently available.

These rules work like a legal framework and social norms for humans. As the Analytics Models do the machine learning and adapt to changing environments, these rules provide additional learning which bring in stability.

It controls learning along with helping to keep the business interests in check.

Simplify360 works with several Analytics and Domain experts, and ensures the quality of the output.