Social Media Analytics

5 Things about social media analytics everyone thinks are true

1. The data capture is everything- With million and millions of data production every minute, data visualization and utilization becomes very difficult. You might be using one of the best tools in the market but it would be of no value if you aren’t analyzing enough to understand what the numbers mean. In fact, capturing …

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10 Quick Tips on Social Media Analytics

Social media analytics tools are becoming an important investment for marketing professionals. With out social media reports and measurements, the marketers are as good as blind. The traditional reports do not capture the pulse of customers like the social media analytics report does. In a traditional customer analytics reports, the data sets are gathered through …

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10 best blogs to follow on social media analytics

Social Media Analytics is becoming an important part of digital marketing. Every social media team consists of a social media analyst whose job is to measure the success of the campaigns and generate insightful reports with recommendations. Without social media analyst the team would not be able to improve its performance. Social Media Analyst acts like a …

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Why brands fail when it comes to social media listening?

Social Media Listening is not a new art of doing business. It is deeply rooted into the traditional market research. The only difference is in the method of data collection. Traditionally, you had sets of questionnaires to be filled by your selected customer segments but not anymore. Your customers are already talking about your brand …

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Ten Reasons – Why you should invest in social media listening

Know what people are talking about you With ever increasing users on social media networks, everyone clearly understands the power of social media and how it can make or break any business. Customer service, handing reviews, content marketing and there are lots of other things monitoring of these social media networks enables us to do, …

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