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Servicing Customers Socially

Social Media Campaign Manager’s Best Friends

Every social media campaign managers are big time jugglers. Managing online events, forums and communities is not an easy job. When you are offline campaign manager, the amount of conversations that you need to handle is limited by the space around you and the limi...

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What is the ROI of your Social Media?

ROI – Return of Investment, something that gives goose bumps to agencies and which is highly demanded by Clients. Companies make marketing decisions based on these ROI and KPIs. How much? When? And how? Many Social Media Agencies try their best to keep their lip ...

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Role of a Social Media Campaign Manager

It’s no surprise that social networking sites like Facebook, Twitter and Youtube have given rise to completely new industry which never existed before – Social Media Marketing. Right now, with the competition rising high and the share of online advertising budg...

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Content Strategy for Facebook

Facebook is a social network, and to have more fans your page needs to have consistent social interaction. Consistently posting fresh content, will bring more visibility to the page while attracting more fans. Everything you post on Facebook should sound like your ...

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Lesson in Social Media from a Con Artist

This could be an out of box post on Simplify360, but it is essential to understand how people are using social media for business. Simplify360 tracks millions of conversations and our team spends time going through them and designing an algorithm to filter out spam...

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Lets talk about Simplify360’s Intelligent System

At InRev, we are always pushing the boundaries to bring intelligence to our systems and products. Simplify360 is obviously one of our best enterprise application doing just that. In addition to integration with multiple third party application’s API’s, ...

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Why Twitter and Email works better in conversion than Facebook?

A new study by Kantar Media Compete shows that tweets has much higher conversion ratio than Facebook Updates. The numbers come from the quarterly “Online Shopper Intelligence Study” which looks at cross-channel shopping behaviour. The survey was given to 2,574 ...

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Twitter Marketing Bible : Get your Free Copy

The key to the success of any business lies in getting its products and services over a large audience and selling them. A business has to continuously engage with their customers and cannot succeed if they fail to build a relationship. In the competitive market th...

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Scheduling Photo Upload to Twitter and Facebook comes to Simplify360

Recently, Twitter launched its photo sharing service which allowed user to directly use Twitter as a photo sharing platform rather than depending upon third party services such as twitpic, yforg. In addition, Twitter Profile was also enhanced to included the thumbn...

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Facebook Analytics Dashboard: What you should look for?

Facebook Fan Page has become a very important online platform for businesses to communicate with online customers. Everyday, brands are engaging with their customers, possible customers and fans through social networking sites like Facebook. Facebook Advertisement ...

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