August 2011

How are companies using social media for customer service?

Every avalanche is a result of small disturbance in the surface of mountain range. They are unpredictable and dangerous. In today’s online scenario, the connection between customers and brands have created similar surface which can create an avalanche on brand’s reputation. Social Media has become number one platform to vent out bad product or service …

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Are you listening? If not, then you are missing out something.

Most companies join social networking sites and then start publishing blogs, updates and other contents, without receiving any traction. This gets bit frustrating for the companies because they spend a lot of time in creating their content. This happens when companies don’t spend a lot of time listening to online conversations and understanding the trends. …

Are you listening? If not, then you are missing out something. Read More »